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1. Digital Marketing Services: Specific terms for digital marketing services, include when online advertising is part of the scope

2. Media Buying: Terms specific to media purchasing services, include when agency handles media buying

3. Performance Metrics: KPIs and performance measurement criteria, include when specific targets are agreed

4. International Usage: Terms for international advertising campaigns, include for multi-country campaigns

5. Client Branding Guidelines: Compliance with client's branding requirements, include when client has specific brand guidelines

6. Subcontractor Terms: Terms governing use of subcontractors, include when agency plans to use third parties

7. Data Protection: Detailed data handling procedures, include when personal data processing is involved

8. Competition Restrictions: Non-compete and exclusivity terms, include when exclusive arrangement is agreed

1. Schedule A - Scope of Work: Detailed breakdown of specific advertising services, deliverables, and timelines

2. Schedule B - Fee Structure: Detailed pricing, rate cards, and payment milestones

3. Schedule C - Service Level Agreement: Performance standards, response times, and delivery specifications

4. Schedule D - Approved Subcontractors: List of pre-approved third-party service providers

5. Schedule E - Client Materials: List of materials and assets to be provided by the client

6. Schedule F - Campaign Brief: Specific campaign requirements and objectives

7. Appendix 1 - Creative Brief Template: Standard format for submitting creative briefs

8. Appendix 2 - Approval Forms: Standard forms for obtaining client approvals