The Reseller Authorization Letter is commonly used in Singapore's business environment when a manufacturer or brand owner wishes to formally authorize another entity to resell their products. This document is essential for establishing legitimate distribution channels and protecting both parties' interests under Singapore law. It typically includes specific details about authorized products, territorial rights, duration of authorization, and any special conditions or restrictions. While simpler than a full reseller agreement, it serves as official documentation of the authorization and can be particularly important for regulatory compliance and customs purposes.
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Key Requirements PROMPT example:
Reseller Authorization Letter
"I need a Reseller Authorization Letter for my Singapore-based electronics company to authorize TechConnect Pte Ltd to resell our smartphone accessories in Malaysia and Indonesia, with the authorization valid from March 1, 2025, to December 31, 2025."
1. Authorization Declaration: Clear statement authorizing the reseller to sell specified products
2. Company Details: Full legal names and addresses of both authorizing company and reseller
3. Product Scope: Specific products or services covered by the authorization
4. Territory: Geographic area where reseller is authorized to operate
5. Duration: Validity period of the authorization
1. Price Guidelines: Specific pricing structures that need to be maintained by the reseller for brand consistency
2. Performance Requirements: Minimum sales targets or performance metrics for performance-based relationships
3. Marketing Guidelines: Rules for brand representation and marketing when brand control is important
1. Product List: Detailed list of authorized products with specifications
2. Price List: Official pricing structure and discounts if applicable
3. Brand Guidelines: Documentation on proper brand usage and representation
4. Territory Map: Visual representation of authorized sales territory when boundaries need clear definition
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