The Media Release Consent Form is essential for organizations operating in Hong Kong that need to capture and use images, videos, or recordings of individuals for various purposes. This document ensures compliance with Hong Kong's Personal Data (Privacy) Ordinance and provides legal protection for both the organization and the subject. It's commonly used in marketing campaigns, educational materials, corporate communications, and public relations activities. The form typically includes detailed specifications about how the media will be used, privacy protection measures, and the duration of consent. Organizations should implement this document before any photo shoots, video recordings, or similar activities where individual likenesses will be captured and used for promotional or other purposes.
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1. Parties: Identification of the person giving consent (the 'Subject') and the organization obtaining the consent (the 'Organization')
2. Background: Brief context explaining the purpose of the media release and intended use of the materials
3. Definitions: Key terms including 'Media Materials', 'Content', 'Usage Rights', and other relevant terminology
4. Grant of Rights: Express permission to capture, use, reproduce, and distribute the Media Materials
5. Scope of Usage: Specific details about how and where the Media Materials may be used
6. Duration: Time period for which the consent remains valid
7. Privacy Notice: Statement about how personal data will be collected, used, and protected in accordance with the Personal Data (Privacy) Ordinance
8. Representations and Warranties: Subject's confirmation of their right to give consent and understanding of the terms
9. Signature Block: Space for date, signature, and contact information of both parties
1. Chinese Translation: Parallel Chinese text of the consent form, recommended when the Subject's primary language is Chinese
2. Parental Consent: Additional section required when the Subject is under 18 years old
3. Compensation: Details of any payment or consideration, if applicable
4. Withdrawal of Consent: Process for withdrawing consent in the future, if this option is being offered
5. Territorial Restrictions: Specific geographical limitations on usage, if any
6. Special Conditions: Any specific restrictions or requirements requested by the Subject
1. Schedule 1 - Description of Media Materials: Detailed description or list of specific photos, videos, or recordings covered by the consent
2. Schedule 2 - Approved Usage Contexts: Specific list of approved platforms, media types, and contexts where the Media Materials may be used
3. Schedule 3 - Personal Information Collection Statement: Detailed privacy notice as required under Hong Kong's Personal Data (Privacy) Ordinance
4. Appendix A - Sample Materials: Optional attachment showing examples of the Media Materials if already created
Authors
Relevant legal definitions
Clauses
Relevant Industries
Education
Healthcare
Media and Entertainment
Marketing and Advertising
Corporate Communications
Non-profit Organizations
Events Management
Public Relations
Sports and Recreation
Financial Services
Technology
Retail
Professional Services
Government and Public Sector
Relevant Teams
Legal
Marketing
Communications
Public Relations
Content Creation
Social Media
Compliance
Human Resources
Digital Marketing
Creative Services
Photography
Video Production
Relevant Roles
Marketing Manager
Communications Director
Legal Counsel
Content Creator
Public Relations Manager
Event Coordinator
Social Media Manager
Brand Manager
Compliance Officer
Creative Director
Digital Marketing Specialist
Human Resources Manager
Corporate Communications Manager
Photography Director
Video Production Manager
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