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License Agreement For Use Of Brand Name
"I need a License Agreement For Use Of Brand Name for my Philippine cosmetics company to license our brand to an Indonesian manufacturer, with exclusive rights in Southeast Asia starting March 2025, including strict quality control provisions and minimum annual sales requirements."
1. Parties: Identifies and provides full legal details of the Licensor and Licensee
2. Background: Establishes context, confirms Licensor's ownership of the brand, and outlines the parties' intentions
3. Definitions: Defines key terms used throughout the agreement, including 'Brand', 'Territory', 'Licensed Products', etc.
4. Grant of License: Specifies the nature and scope of the license (e.g., exclusive/non-exclusive, territory, permitted uses)
5. Term and Renewal: Defines the duration of the agreement and any renewal options
6. License Fees and Payment Terms: Details the financial terms, including royalties, minimum payments, and payment schedules
7. Quality Control: Sets standards for brand usage and product quality, including approval processes
8. Protection of the Brand: Outlines measures to maintain and protect the brand's integrity and IP rights
9. Representations and Warranties: States each party's assertions about their rights and capabilities
10. Termination: Specifies grounds and procedures for ending the agreement
11. Post-Termination Obligations: Details parties' obligations after agreement ends
12. General Provisions: Standard legal clauses including notices, governing law, etc.
1. Sub-Licensing Rights: Include when Licensee is permitted to grant sub-licenses
2. Marketing and Promotion: Include when specific marketing requirements or restrictions apply
3. Minimum Performance Requirements: Include when setting specific sales or performance targets
4. Export Restrictions: Include when there are limitations on international sales
5. Training and Support: Include when Licensor provides operational support
6. Change of Control: Include when agreement needs to address ownership changes
7. Insurance Requirements: Include when specific insurance coverage is required
1. Schedule 1 - Brand Specifications: Detailed specifications of the licensed brand, including logos, marks, and usage guidelines
2. Schedule 2 - Licensed Products: Comprehensive list of products/services covered by the license
3. Schedule 3 - Territory Definition: Detailed description of geographic areas where license applies
4. Schedule 4 - Quality Standards: Specific quality control requirements and procedures
5. Schedule 5 - Fee Schedule: Detailed breakdown of all fees, royalties, and payment terms
6. Schedule 6 - Approval Procedures: Step-by-step procedures for obtaining approvals for brand usage
7. Appendix A - Brand Style Guide: Visual and technical guidelines for brand usage
Authors
Retail
Manufacturing
Consumer Goods
Fashion and Apparel
Food and Beverage
Technology
Entertainment
Hospitality
Automotive
Electronics
Pharmaceuticals
Cosmetics
Franchising
E-commerce
Sports and Recreation
Legal
Intellectual Property
Brand Management
Marketing
Business Development
Finance
Compliance
Operations
Quality Assurance
Corporate Affairs
Chief Executive Officer
Brand Manager
Legal Counsel
Intellectual Property Attorney
Commercial Director
Licensing Manager
Business Development Manager
Marketing Director
Operations Manager
Compliance Officer
Contract Manager
Chief Financial Officer
Trademark Administrator
Quality Assurance Manager
Corporate Secretary
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