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Advertising Contract
"I need an Advertising Contract for a digital marketing campaign running from March 2025 to December 2025, focusing on social media and display advertising in Singapore, with clear performance metrics and revenue sharing arrangements with the agency."
1. Parties: Identification of the advertiser and advertising agency/service provider
2. Background: Context of the advertising arrangement and relationship between parties
3. Definitions: Key terms used throughout the contract including advertising materials, platforms, territories
4. Scope of Services: Detailed description of advertising services to be provided
5. Payment Terms: Fees, payment schedule, and invoicing requirements
6. Intellectual Property Rights: Ownership and licensing of creative materials and content
7. Compliance Requirements: Adherence to advertising laws and regulatory requirements
8. Term and Termination: Duration of contract and termination provisions
1. Performance Metrics: Specific KPIs and measurement criteria for digital advertising or performance-based campaigns
2. Territory Rights: Geographical scope of advertising rights for international or multi-region campaigns
3. Exclusivity: Terms of exclusive arrangements when exclusive rights are granted between parties
4. Agency Commission: Commission structure and calculation methodology when working with advertising agencies
1. Campaign Brief: Detailed specifications of advertising campaign requirements
2. Rate Card: Pricing details for various advertising services
3. Creative Guidelines: Brand guidelines and creative specifications
4. Media Schedule: Timing and placement of advertisements
5. Compliance Checklist: List of regulatory requirements and compliance standards specific to Singapore advertising laws
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