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1. Parties: Identification of the principal (seller) and the agent, including full legal names, addresses, and registration details
2. Background: Context of the agreement, brief description of the principal's business and the purpose of appointing the agent
3. Definitions: Definitions of key terms used throughout the agreement
4. Appointment and Scope: Terms of the agent's appointment, territory, and products/services covered
5. Agent's Rights and Obligations: Detailed description of the agent's duties, responsibilities, and authority limits
6. Principal's Rights and Obligations: Principal's duties, including providing information, materials, and support to the agent
7. Commission Structure: Details of commission rates, calculation methods, and payment terms
8. Reporting and Accounting: Requirements for sales reports, documentation, and financial record-keeping
9. Intellectual Property: Usage rights and restrictions regarding the principal's trademarks and materials
10. Confidentiality: Obligations regarding confidential information and trade secrets
11. Term and Termination: Duration of the agreement and circumstances for termination
12. Post-Termination: Obligations and rights after contract termination, including commission on pending deals
13. General Provisions: Standard clauses including governing law, notices, and entire agreement
1. Non-Compete Clause: Restrictions on agent's activities during and after the agreement, used when protecting market position is crucial
2. Performance Targets: Specific sales targets and consequences for meeting/missing them, used for performance-based arrangements
3. Marketing and Promotion: Specific requirements for marketing activities, used when agent has significant promotional responsibilities
4. Training and Support: Details of training provided by principal, used when products/services require specific expertise
5. Insurance Requirements: Specific insurance obligations, used in high-risk or regulated industries
6. Data Protection: Detailed GDPR compliance requirements, used when significant personal data processing is involved
7. Sub-Agents: Terms for appointing sub-agents, used when sub-delegation is permitted
8. Minimum Purchase Requirements: Minimum order quantities or values, used in product-based agency relationships
1. Schedule 1 - Products/Services: Detailed list of products or services covered by the agency agreement
2. Schedule 2 - Commission Rates: Detailed commission structure, including any variations by product/service type
3. Schedule 3 - Territory: Detailed description of geographical territory or market segment
4. Schedule 4 - Reporting Templates: Standard forms for regular reporting and documentation
5. Schedule 5 - Marketing Guidelines: Brand guidelines and approved marketing practices
6. Appendix A - Performance Metrics: Detailed KPIs and measurement methodologies
7. Appendix B - Technical Requirements: Technical specifications or systems requirements for agent operations
Manufacturing
Wholesale Trade
Retail
Technology and Software
Industrial Equipment
Consumer Goods
Professional Services
Real Estate
Financial Services
Pharmaceuticals
Automotive
Fashion and Textiles
Agricultural Products
Construction Materials
Legal
Sales
Business Development
Commercial Operations
Compliance
Contract Administration
Finance
Agency Management
Channel Management
International Business
Sales Director
Commercial Director
Business Development Manager
Legal Counsel
Contracts Manager
Sales Operations Manager
Territory Manager
Channel Manager
Commercial Agent
Sales Representative
Agency Relations Manager
Chief Commercial Officer
Compliance Officer
Regional Sales Manager
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