White Label License Agreement

White Label License Agreement Template for Denmark

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Key Requirements PROMPT example:

I need a White Label License Agreement for my SaaS platform that will be rebranded by financial services companies in Denmark, with particular focus on data protection and financial regulations compliance.

Document background

A White Label License Agreement is essential for businesses seeking to leverage existing products or services under their own brand in the Danish market. This agreement type is commonly used when a company wants to expand its product portfolio without developing solutions from scratch, or when a provider wants to extend market reach through partners. The agreement must comply with Danish legal requirements, including the Danish Contracts Act, Marketing Practices Act, and relevant EU regulations. It typically includes detailed provisions on license scope, branding requirements, quality standards, intellectual property rights, commercial terms, and liability allocation. The document is particularly relevant in technology and service industries where white labeling is common practice for rapid market expansion.

Suggested Sections

1. Parties: Identification of the licensor and licensee, including registration details

2. Background: Context of the agreement, describing the licensor's product/service and the white labeling arrangement

3. Definitions: Key terms used throughout the agreement, including Licensed Materials, Territory, and Intellectual Property Rights

4. Grant of License: Scope of the license, including territory, exclusivity, and permitted use

5. Branding and Marketing: Requirements for branding, marketing materials, and approval processes

6. Quality Control: Standards for product/service delivery and quality assurance requirements

7. Intellectual Property Rights: Ownership and protection of IP, including trademark usage guidelines

8. Fees and Payment: License fees, royalties, payment terms, and reporting requirements

9. Representations and Warranties: Warranties regarding IP ownership, quality, and compliance with laws

10. Confidentiality: Protection of confidential information exchanged between parties

11. Limitation of Liability: Caps on liability and exclusions of certain types of damages

12. Term and Termination: Duration, renewal options, and termination rights

13. Post-Termination: Obligations and rights after agreement termination

14. General Provisions: Standard clauses including notices, assignment, and governing law

Optional Sections

1. Development and Customization: Used when the licensed product requires customization or ongoing development

2. Support Services: Include when technical support or maintenance services are part of the arrangement

3. Data Processing: Required when personal data processing is involved, including GDPR compliance

4. Service Levels: Include when specific performance metrics and service levels need to be maintained

5. Distribution Requirements: Used when physical products are involved, covering logistics and delivery

6. Training: Include when licensee staff require training on the licensed products/services

7. Insurance: Used when specific insurance coverage is required for the licensed activities

8. Source Code Escrow: Include for software licensing where source code access may be needed in specific circumstances

Suggested Schedules

1. Licensed Materials: Detailed description of products, services, or software being licensed

2. Technical Specifications: Technical requirements and specifications for the licensed products/services

3. Branding Guidelines: Detailed requirements for use of brands, logos, and marketing materials

4. Fee Schedule: Detailed breakdown of fees, royalties, and payment structures

5. Service Level Agreement: Specific performance metrics and service level requirements

6. Support Services Description: Detailed description of support services and response times

7. Approved Territories: List of territories where the license rights may be exercised

8. Required Insurance: Details of required insurance coverage and limits

Authors

Alex Denne

Head of Growth (Open Source Law) @ ��Ƶ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

alex.den.21@genieai.co

Relevant legal definitions

Clauses

Relevant Industries

Information Technology

Software Development

Financial Services

Healthcare Technology

E-commerce

Telecommunications

Professional Services

Manufacturing

Digital Marketing

Cloud Services

Enterprise Software

Consumer Products

Media and Entertainment

Relevant Teams

Legal

Commercial

Business Development

Product Management

Marketing

Sales

Compliance

Technical Operations

Brand Management

Partnership Management

Intellectual Property

Relevant Roles

Chief Executive Officer

Chief Technology Officer

Legal Counsel

Commercial Director

Business Development Manager

Product Manager

Licensing Manager

Partnership Manager

Compliance Officer

Brand Manager

Marketing Director

Sales Director

Contract Manager

Intellectual Property Manager

Technical Account Manager

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Let's create your White Label License Agreement

Authors

Alex Denne

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