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Freelance Marketing Contract Template for New Zealand

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Key Requirements PROMPT example:

Freelance Marketing Contract

"I need a Freelance Marketing Contract for hiring a digital marketing specialist to manage our social media presence and email campaigns for a 6-month project starting March 2025, with specific provisions for data protection and content ownership."

Document background
The Freelance Marketing Contract serves as a vital legal framework for businesses in New Zealand engaging external marketing expertise on a contractual basis. This document is essential when organizations require specialized marketing services without establishing an employment relationship. It clearly defines the scope of marketing services, deliverables, payment terms, and intellectual property rights while ensuring compliance with New Zealand's contractor classification rules and relevant legislation. The contract is particularly relevant in today's digital age where businesses increasingly rely on flexible, specialized marketing expertise. It incorporates provisions for both traditional and digital marketing services, making it suitable for various marketing initiatives while maintaining the independent contractor status of the marketing professional.
Suggested Sections

1. Parties: Identifies the contracting parties - the client and the freelance marketing contractor, including their full legal names and addresses

2. Background: Sets out the context of the agreement, including the client's need for marketing services and the contractor's expertise

3. Definitions: Defines key terms used throughout the agreement for clarity and consistency

4. Scope of Services: Outlines the marketing services to be provided by the freelancer, including deliverables and any specific requirements

5. Term and Termination: Specifies the duration of the agreement and circumstances under which either party may terminate

6. Fees and Payment Terms: Details the compensation structure, payment schedule, and invoicing requirements

7. Independent Contractor Status: Clearly establishes the freelancer's status as an independent contractor, not an employee

8. Intellectual Property Rights: Addresses ownership and usage rights of marketing materials, content, and creative works

9. Confidentiality: Protects confidential information shared during the engagement

10. Data Protection and Privacy: Ensures compliance with privacy laws in handling customer data

11. Warranties and Representations: States the promises made by both parties regarding their capabilities and obligations

12. Limitation of Liability: Sets boundaries on the parties' legal and financial liability

13. General Provisions: Includes standard legal clauses such as governing law, dispute resolution, and entire agreement

Optional Sections

1. Non-Compete: Restricts the freelancer from working with direct competitors - only used when justified by the nature of the work and market

2. Performance Metrics: Establishes specific KPIs and performance standards - used when measurable outcomes are critical

3. Subcontracting: Addresses whether and how the freelancer can engage subcontractors - used for larger projects

4. Insurance Requirements: Specifies required insurance coverage - used for high-value or high-risk projects

5. Client Resources and Support: Details resources provided by the client - used when significant client support is needed

6. Compliance with Marketing Standards: Additional provisions for compliance with industry-specific marketing standards - used in regulated industries

7. International Services: Additional provisions for cross-border services - used when services extend beyond New Zealand

Suggested Schedules

1. Schedule 1 - Detailed Service Specifications: Comprehensive breakdown of marketing services, deliverables, and timelines

2. Schedule 2 - Fee Schedule: Detailed breakdown of fees, rates, and payment terms including any variable components

3. Schedule 3 - Brand Guidelines: Client's branding requirements and guidelines to be followed

4. Schedule 4 - Approved Marketing Channels: List of approved marketing platforms and channels

5. Schedule 5 - Key Personnel: Details of key team members and their roles if multiple people are involved

6. Appendix A - Reporting Templates: Standard templates for progress reports and performance metrics

7. Appendix B - Approval Processes: Workflows and procedures for obtaining client approval on deliverables

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓÆµ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions








































Clauses








































Relevant Industries

Retail

E-commerce

Professional Services

Technology

Healthcare

Education

Hospitality

Real Estate

Financial Services

Non-profit

Manufacturing

Entertainment

Food and Beverage

Tourism

Sports and Recreation

Relevant Teams

Marketing

Legal

Procurement

Human Resources

Operations

Finance

Communications

Digital

Brand Management

Business Development

Relevant Roles

Marketing Director

Chief Marketing Officer

Marketing Manager

Business Owner

Operations Manager

Procurement Manager

Legal Counsel

HR Director

Digital Marketing Manager

Brand Manager

Communications Manager

Project Manager

Small Business Owner

Startup Founder

Industries








Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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